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The top five free-to-play games take a smaller share of PC and console revenue as spending spreads, while gacha growth reshapes player engagement.
Alinea Analytics says Steam generated $11.1 billion in the first half of 2026, setting a new record even as new releases took a smaller revenue share.
Whiteout Survival became the world’s highest-grossing mobile game in June 2026, while Roblox led global downloads, according to Sensor Tower.