Free-to-Play’s Biggest Games Are Losing Revenue Share, Newzoo Finds
The top five free-to-play games take a smaller share of PC and console revenue as spending spreads, while gacha growth reshapes player engagement.
Gaming Topic
Creator Economy
Creator Economy covers the streamers, video creators, influencers, community leaders, and digital personalities shaping the gaming industry. The topic includes platform monetization, sponsorships, advertising revenue, creator programs, streaming tools, revenue sharing, audience growth, and brand partnerships. It also examines how gaming companies work with creators to market games, build communities, and support user-generated content.
Whiteout Survival Leads Global Mobile Game Revenue in June 2026
Whiteout Survival became the world’s highest-grossing mobile game in June 2026, while Roblox led global downloads, according to Sensor Tower.
Roblox Details Creator Fee Model for Brand Integrations Starting in 2027
Roblox plans to charge creators for brand integrations using a CPM model based on audience exposure, with regional pricing and fee forecasting.
Unreal Editor for Fortnite Creator Payouts Pass $1B Since Launch
By
Patrick Kariuki
• 3 mins read
Epic says creators using Unreal Editor for Fortnite have earned more than $1 billion in payouts since UEFN launched in 2023.
Roblox Expands AI Push with Morpheus AI Acquisition and Founder Hires
By
Patrick Kariuki
• 3 mins read
Roblox acquired Morpheus AI technology and added founder talent as it works toward more responsive AI-generated interactive worlds.
FIFA and Gamefam Bring World Cup 2026 Event to Roblox
By
Patrick Kariuki
• 4 mins read
FIFA and Gamefam launched a FIFA World Cup 2026 Roblox event centred on FIFA Super Soccer and a wider multi-game crossover.
SuperAwesome Becomes Roblox Global Under-13 Advertising Partner
By
Patrick Kariuki
• 4 mins read
SuperAwesome has become Roblox’s sole third-party advertising partner for under-13 users worldwide, creating a controlled route for brands to run contextual campaigns across the platform.